IIT Delhi's Digital Marketing Certificate Programme: Know Eligibility, Fees And Duration

Digital Marketing is one of the booming industries with vast potential that can be tapped into. It is one of the fastest growing industries in India and the youth has been showing much inclination towards this sector. So, here is good news for those who want a degree in Digital Marketing. Indian Institute of Technology (IIT) Delhi, one of the most reputed educational institutions in the country, is offering a certificate programme in Digital Marketing.

IIT Delhi started the Certificate Programme in Digital Marketing in 2021. You can enrol in the online course and earn a degree from the crème de la crème educational institution in India. The programme is carefully designed for fresh graduates or final-year students. Early professionals, marketing managers, consultants, business owners, and young entrepreneurs can easily join the programme and learn the techniques of digital marketing to understand and expand their online business. If you are interested, here are a few necessary details you might need before you enrol.

As per the notification issued, by IIT Delhi, the duration of the Certificate Programme in Digital Marketing course is six months. The online classes are conducted twice a week- Saturday and Sunday. The fee for this course is Rs 65,000.

To enrol, you can apply online. Interested candidates must enrol by first downloading the digital form from [email protected]. By the end of the course, students might be able to align their business with the knowledge they gain from the course and end up becoming successful digital marketers with an understanding of the online market.

So, what topics will the Certificate Programme in Digital Marketing cover? Well, students will gain knowledge about Digital Marketing, Traditional Marketing vs Digital Marketing, Website Planning and Development, Email Marketing, Advertising, Google Analytics, Facebook Ads, LinkedIn marketing, Brand Value, Analyzing and Monitoring Campaigns and other topics like

equity, use of social media, digital identity and branding, SEO introduction, best practices and implementation.

All the lectures for this course will be online and students will get access to the recorded videos with real-world case studies. Students will also get insights from the faculties of IIT Delhi.