With Pride month underway and numerous worldwide festivities scheduled this weekend, many in the Insta-crowd are getting creative as they show support for LGBTQ equality with kaleidoscopic lips, eyes and body art. We spotlight some of the loudest and proudest makeup fixes to go viral.
A pioneer in the all-inclusive beauty movement, MAC Cosmetics is leading the way. The beauty giant's Instagram page carries the strapline "All ages, all races, all sexes."
As far as rainbow makeup goes, with a lipstick lineup featuring over 200 shades, and eight different finishes to choose from, MAC is a frontrunner in the genre and there is even a dedicated Instagram page for Pride allowing instagrammers to show how they have gone wild with rainbow-bright cosmetics.
Highlights include Mexican-born social media beauty icon Karen Sarahi Gonzalez's ultra saturated rainbow pout created with a combination of MAC's explosive lip shades: Heroine, Ruby Woo, Forbidden Sunrise, Yellow You Dare, Into the Madness, Deep with Envy and Blue Bang.
Meanwhile lion-hearted lashes and rainbow lids: active digital campaigner for cosmetic-loving boys, Manny Mua is clocking up the likes in six figures on Instagram. He created a highly pigmented rainbow eyeshadow look using 35B color glam palette by Morphe cosmetics.
The eyes also have it for Nikkie, Dutch-born extreme makeup pro and Nikkie Tutorials youtube channel founder whose 'Pride tribute rainbow eyes makeup' tutorial from last year boasts more than 2 000 000 views (and counting). Among the products she used on the eyes are MAC Paint Pot in Soft Ochre, Melt Cosmetics Radioactive Eyeshadow Stack, and Morphe 12P Picasso Eyeshadow Palette.
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