Ace fashion designer Rajesh Pratap Singh, known for using handloom in his creations, says a product like Khadi gives employment to a lot of people and thus, should be encouraged.
Earlier this month, the designer was seen giving makeovers to youngsters using handloom in the first episode of The NDTV Good Times show "Get The Look #GlobalIndia".
"Khadi is a hand-spun fibre. The virtues of Khadi are that there is a lot of air gap between the construction of the fabric which makes it very comfortable. We just have to make people aware of what it is, why Khadi is a product of so much effort. It is a very labour intensive product and gives employment to a lot of people," Singh told IANS.
"We Indians have an emotional connect with the product. As the history involved with Khadi... it is a product with a real soul in it rather than a mass produce mill made fabric. Once you educate people about this, I think it is good enough for people to consider it over mass produce, so called cheaper product," he added.
"Get The Look #GlobalIndia" will also have designer Sanjay Garg, Monica and Karishma and Gaurang Shah giving makeovers to thirteen youngsters.
The show will end on June 15.
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