What is a Lululemon ambassador?
Lululemon ambassadors test new products and represent the brand. Lululemon typically chooses ambassadors based on their dedication to building communities and relationships through leadership opportunities. Ambassadors test new products and provide feedback, and in return, Lululemon offers perks like free merchandise and development tools and experiences to connect with like-minded people. Some common activities include the following: Wearing or using merchandise and products Attending and supporting Lululemon events Promoting products on social media Sharing reviews of products and merchandise Engaging with your local community to endorse Lululemon
How to Become a Lululemon Ambassador
Embody the Lululemon “sweatlife.” On Lululemon’s website, they state that their ambassadors should embrace the 3 pillars of sweat life (sweat, grow, and connect) which describe the key elements and traits needed to be a successful brand ambassador. Take a look at what each pillar represents: Sweat: You’re a leader in your community and aren’t afraid to break a sweat. Some common professions or hobbies for ambassadors include running, yoga, owning a studio, and teaching. Grow: You’re committed to personal, professional, and community growth. Connect: You understand the importance of creating lasting connections. You want to build relationships in your community, especially through sweat.
Have a genuine interest in Lululemon. Lululemon views their ambassadors as an extension of their brand, so it’s important to be passionate about supporting the brand and their products. Be excited when telling others about Lululemon and always be on the lookout for ways the brand can improve.
Be passionate about fitness. First and foremost, Lululemon is a fitness and athletic brand, so their ambassadors should be able to provide relevant and constructive feedback about their athleisurewear. You might not be able to do that if you’re not into fitness! If you have any kind of interest in athletics, this is a great way to try out new workout products. This doesn’t mean you have to be a professional athlete; you simply need to enjoy getting up and moving. For example, if you take or lead spin classes, you can comment on which pants work best for spinning and which have room for improvement.
Be responsible and positive. Since you’re representing a brand and trying to get other people interested in their products, it’s important to have a good attitude and get any of your ambassador responsibilities done in a timely manner. Show off your great work ethic and people skills when interacting with both Lululemon team members and potential customers.
Visit your local store to learn more and sign up. Lululemon has ambassadors all around the world, but each ambassadorship begins locally. This is because the brand believes in fostering authentic relationships and opportunities for community growth. Find your local store through the store locator on their website and talk to the employees to learn more about the program, what that location is looking for, and to sign up to become an ambassador. When you’re talking to employees about your potential ambassador ship, remember the sweatlife pillars. Let them know how you’re a leader in your community and how fitness has positively impacted your life and your relationships.
How to Join the Lululemon Sweat Collective
Be a coach, athlete, or fitness instructor. The Lululemon Sweat Collective is a program for “leaders in sweat,” which essentially means people who currently work in athletics. The program offers a 25% discount off Lululemon products, the opportunity to help them improve designs, and access to special events. To make sure you’re eligible, check out the qualifications below: Group fitness instructors: eligible instructors include group fitness and studio instructors of adult participants. Self-employed personal trainers: eligible trainers include those who independently train adults at gyms and private studios as self-employed contractors. Studio/gym owners or managers: eligible owners include those who work in single-location fitness spaces or multiple franchises. Athletes: eligible athletes must be 18 years or older and compete at the profession, university/college (excluding NCAA), or national/international level. Coaches: eligible coaches include professional run club coaches and those who coach/assist teams at the professional, college/university, or national/international level with athletes 18 years or older. Athletic team staff: eligible team staff members include team managers, strength and conditioning coaches, and athletic trainers of teams at the professional, college/university, or national/international level with athletes 18 years or older.
Create a Lululemon account and apply online. If you’re eligible, create or sign in to your Lululemon account to access the application. You’ll then select your profession and fill out the required form with information like your full name, address, organization, and level (if applicable). You may be required to upload additional documents about your role and company. The additional documents help verify your identity and profession. They may include your government ID, training certifications, or your current profile on your team or organization’s website.
Wait for verification. After submitting your application and the required documents, you should receive an email within 5 minutes to 1 hour of your submission. If your verification is successful, you’ll instantly receive your 25% discount. If it isn’t successful, you may need to submit some additional information. You must renew your membership every year. Lululemon will send you an email around that time to remind you. There’s no limit to how many times you can renew your membership, and as long as you continue to meet the eligibility criteria, you’re welcome to renew.
How to Join the Lululemon Affiliate Program
Work in media or publications. Despite what some may believe, this program is not designed for influencers. The Lululemon Affiliate Program is created for professionals who work in media or editorial publications, as well as bloggers. Those involved in the program can earn commissions by advertising Lululemon products, will be the first to know about new products, and get to attend special events and gain access to special promotions. If you’re a social media influencer, you’ll want to sign up for the Creator Network instead.
Fill out an online application. Click on the application link through Lululemon’s website and fill out the required information. You’ll be asked for standard information like your name, company, website, and email address. Then, you’ll select what kind of promotions you’re interested in working with, like newsletters, content creation, and discount codes.
Wait to get approved. In most cases, you’ll receive a response from Lululemon within 7 days, though it can sometimes take a few weeks. During this process, Lululemon reviews your application to ensure you’re a good fit for the Affiliate Program. If approved, you’ll receive an email about how to get started.
How to Join the Lululemon Creator Network
Apply to the Creator Network if you’re a social media influencer. The Lululemon Creator Network is similar to the Affiliate Program, but it’s designed for influencers and social media personalities. Those in the program receive commissions for advertising products, early access to new products, and access to special promotions and exclusive events. Creator Network members must meet the criteria below: You must live in the United States or Canada. You must have a minimum of 3000 followers on a single social media platform. If Instagram is your main platform, you must have a Creator or Professional account. You cannot be an NCAA or a professional athlete in a major sports league. You cannot be a Lululemon employee.
Fill out the online application. Find a link to the application by visiting Lululemon’s website. In addition to standard information like your name and email address, the Creator Network application requires links to your social media accounts, like Instagram, TikTok, and YouTube. You’ll also need to provide your address, your nearest Lululemon store, and your sizing for their products.
Wait for your approval. After submitting your application, the Lululemon team will review your qualifications and determine if you’re a good fit for the program. Like the Affiliate Program, this should take around 7 days but could take longer. If approved, you’ll receive an email with further instructions.
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